London

Senior Paid Media Analyst

Time Type

Full time

Salary

Competitive Salary

Benefits

Amazing Benefits

Close Date

28/11/2020

Area of Business

Data Insight & Analytics

Location

Hammersmith -Griffin House Hammersmith Road

Job ID 00018761

About the role

Senior Paid Media Analyst


Hammersmith, London (though home working for the time being in line with government guidelines)


We are looking for talented analysts who are looking to take their career to the next level in a collaborative, driven and fun working environment. If you have a passion for deriving insight from data, then this is the role for you!

Working as part of the traffic acquisition team and reporting into the Head Paid Traffic Acquisition, we are looking for a confident and highly skilled Senior Paid Media Analyst to help drive growth across all of our products. You will be responsible for analysing, interpreting and presenting information to the Paid Media team and internal stakeholders to drive strategic decisions

Principle responsibilities

  •  Support the implementation of the overall paid media strategy by analyzing search landscapes and consumer data to find opportunities to drive incremental traffic from search engines.

  • Assist with the creation of in team performance reporting

  • Developing new visualization techniques to simplify trend analysis

  • Responsible for assembling paid media required to answer key questions around our strategy and successes across the product portfolio.

  • Create detailed and insightful analysis that will be used by the rest of the business to communicate performance trends

  • Analyze advertising campaigns to understand potential opportunities and how that can feed into the overall paid strategy.

Skills and competencies required

  •  You are a progressive, on-the-spot, creative problem solver who demonstrates both technical and analytical 

  • You are comfortable measuring, interpreting, and making real-time decisions based on large volumes of marketing performance data.

  • You are a proven performer with strong experience in digital marketing channels (e.g. SEO, PPC, Paid Social, and Display).

  • You are passionate about innovating the analysis of search; you don’t accept theories at face value, and enjoy testing to prove effectiveness of tactics.

  • You possess strong Google Analytics, Adobe Analytics, Excel/Google Sheets skills as well as experience using SQL or similar programming languages, BI platforms and other database/analysis packages.

  • You have strong communication skills and ability to work with a variety of different teams.

  • You are comfortable in a fast-paced and often changing environment, with an inclination to solve new problems and learn new skills in order to succeed.

  • You are incredibly driven, agile, and always up for a challenge.

  • You have knowledge of and experience working with tools like Google Ads, Search Ads 360, Microsoft Ads, Facebook ads, DV360 & AWIN

Required critical behaviours

  • Able to manage situations of complexity with positive outcomes

  • Builds and develops the business and functional skills of more junior team members

  • Familiarity with emerging technologies  and its impact on analytics and user behaviour

  • Ability to clearly communicate actionable insights and complex findings

  • Proven experience of working across multiple disciplines with competing priorities

We’re a great place to work – and we offer impressive benefits too! You will get a generous holiday allowance, contributory pension and, of course, discounts across Virgin Media products ad Virgin brands!

We are proud to work with Everywoman to champion the advancement of women in business, and through our partnership with Scope to help one million disabled people get into and stay in work by the end of 2020. We strive to build a diverse and sustainable workforce where gender balance and parity are integral features of our workplace, and where disabled candidates and employees can confidently perform to their full potential through our Work with Me adjustment process. If you are thinking about applying for a job with us and have a condition or impairment that could impact your performance we’ll be happy to work with you to explore adjustment options.

We embody the principles of what it is like to be part of the Virgin family. We are a collaborative bunch, and like to be a place where ideas and new ways of working can be forged. 

Virgin Media is part of Liberty Global, the world’s biggest cable company. We are delivering the biggest investment in the UK’s digital infrastructure for over a decade. Through four multi-award-winning services - Virgin Fibre, Virgin TV, Virgin Mobile and Virgin Phone - we help people access technology to build connections that really matter.

We are dedicated to nurturing an engaged workforce that represents the diversity of our customers and communities. Read more here.

Our benefits are your reward for being brilliant. They’re pretty darn spectacular. Just like our people. We’ve put together a package to help you love what you do, at work and at play.  You will get 25 days holiday and your birthday off each year, we provide a company funded Medical Plan as well as a Pension Plan where we will match every pound you put in, up to 10%. What's more you'll also benefit from discounts across Virgin Media products and Virgin brands and many other perks on top.

You can find out about all benefits in full here.

Come and be a part of something special. Join us!

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