Here’s how we see it. Sustainability isn’t about ticking boxes, it’s about doing business in a way that’s good for people and the environment. That’s why our long-standing promise is to make sure the power of connectivity benefits our customers and the communities we’re part of, and that we grow our business responsibly.
To deliver on our vision of using digital to make good things happen we’re focused on two pillars; Growing responsibly and sustainably and Doing more good with digital. In both these areas we want to use our know-how, talented people and a little Virgin Media Magic to improve the lives of people, businesses and communities right across the UK and Ireland.
We know that customers, experts and society wants to see a long term plan, and that’s why in 2015 we set five sustainability goals for the next five years. These goals align to our two key pillars, and ensure we grow our business with our customers and the environment in mind. These goals are focused around:
- Better Products
- Lower Impact
- Being more Inclusive
- Boosting Businesses
- Transforming Lives
Growing responsibly and sustainably
In 2015 we started our biggest ever network expansion, and the UK’s largest investment in internet infrastructure for more than a decade. We plan to extend our network to approximately four million additional premises over the next 5 years.
Because we’re determined to grow in a way that’s good for people, society and the environment we’re focusing on three things at the heart of our company: our people, our products and our operations. Three of our five goals are core to this:
- More inclusive, nurturing a highly engaged workforce representing the diversity of customers and communities.
- Creating better products- improving the sustainability of new products.
- Having a lower Impact- growing our business without increasing our carbon footprint.
Doing more good with digital
In the UK and Ireland we want to use our network, name and knowledge to help people discover the positive power of digital technology. Two of our five 2020 sustainability goals are focused on this; transforming lives and boosting businesses. We will achieve these objectives by:
- Boosting businesses: creating opportunities for 100,000 small businesses to grow, across the UK and Ireland, through digital measures.
- Transforming the lives of disadvantaged people in the UK and Ireland through digital technology.
Delivering on our promise
Accountability sits at the top
As part of our commitment to creating a sustainable business, inside out, top to bottom, accountability for sustainability goes right to the top. Our sustainability committee, which oversees the goals, is chaired by our CEO Tom Mockridge and supported by our Sustainability team. Each of our five goals is also spearheaded by a member of our Executive Committee, with a sub-committee monitoring and driving performance.
The day-to-day management of Virgin Media’s environmental impacts are driven by our business functions. For example, our fleet manager is responsible for improving the environmental impact of our company vehicles, while the Logistics team is responsible for ensuring that our electrical waste is disposed of or reused correctly. The role of the Sustainability team is to facilitate and communicate our progress as we become a more sustainable business.