Campaign Delivery Manager (12 month fixed-term contract)

London - West

Location: Hammersmith

Consumer

Marketing Campaign Delivery Manager (12 month fixed-term contract)

Hammersmith, London W6 8BS

£45,000 plus excellent benefits

We are looking for a passionate, data-driven effectiveness professional that is looking for a challenging role in a fast-moving, progressive working environment.

The Insight & Analytics function is formed of 4 core areas: consumer analytics, campaign operations, data intelligence and marketing effectiveness. The core purpose of this function is to continually transform data and insight capabilities to drive competitive advantage and real commercial value for Virgin Media. This role sits in the campaign operations team, and would suit an enthusiastic analyst looking to make a step up from their current role.

The role

Ensures data processing, analysis, targeting, reporting and/or implementation projects for marketing/service/research/information campaigns are delivered according to business requirements, compliance and policy.

Delivery of lists/selections of data of customers/prospects to comms channels for email, direct mail, market research, SMS, outbound calls etc

Principle responsibilities
* Develops and manages the specifications and/or logic that controls data processing systems to deliver the business requirements within strict quality assurance procedures : delivery of campaign selection lists against a specified brief.
* Follows process and task list according to instruction as defined by manager and under broad supervision (incorporating best practice, legal requirements etc);
* Campaign delivery management in terms of target data and consultancy support across the end to end direct marketing process.
* Mostly guided by line management and/or senior team members in terms of approach, techniques and timings;
* Provides comprehensive and accurate documentation, reports and presentations of results
* Typically works on one or a small number of projects supporting a more senior team member.
* Applies knowledge of concepts, techniques and procedures of data analysis to the completion of assignments.

Required skills and experience
* Degree, ideally in subject with considerable maths/computer science/marketing content as relevant to role
* 2 to 4 years of core data processing or experience
* At least 3 years of experience working in database marketing/CRM/campaign delivery using a campaign tool such as Unica/Adobe Campaign (Adobe is first choice as tool we use)
* Core grounding in using Adobe Campaign for marketing selections
* Understanding of direct marketing processes, stakeholders and terminology
* Knowledge of appropriate UK market legislation e.g. Data Protection Act, ICO guidelines

* Practical experience of developing systematic logic (e.g. database queries, defining business requirements) using data manipulation tools
* Knowledge of data associated with media and telecoms industry an advantage but not essential

We’re a great place to work - and we offer impressive benefits too! You will get a generous holiday allowance, contributory pension, and, of course, discounts across Virgin Media products ad Virgin brands!

We embody the principles of what it is like to be part of the Virgin family. We are a collaborative bunch, and like to be a place where ideas and new ways of working can be forged.
Come and be a part of something special. Join us!

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